On February 24, 2016, we observe Pink Shirt Day, an event rooted in a significant episode from 2007 when a ninth grader in Nova Scotia faced bullying for sporting a pink shirt on his first school day. In response to this, two senior students, David Shepherd and Travis Price, took action against the intimidation.
A Sea of Pink
The duo purchased 50 pink shirts and sent out an email rallying students to don pink attire the following day. The turnout exceeded their expectations, with not only the 50 participants wearing the shirts but many others also showing up in pink outfits, some fully dressed in pink. According to David and Travis, the boy who had been targeted appeared immensely relieved, as if a great burden had been lifted from him.
Unbeknownst to them, they had ignited a nationwide anti-bullying campaign, culminating in the establishment of Pink Shirt Day. BC Premier Christy Clark played a significant role in advocating for Pink Shirt Day during her tenure as a radio host at CKNW in Vancouver. The profits from pink shirt sales are now directed to fund anti-bullying initiatives, transforming it into a global movement.

The Effects of Bullying
Individuals, both children and adults, who experience bullying often encounter numerous challenges, including:
• diminished self-esteem
• experiences of depression
• heightened anxiety
• feelings of loneliness and social isolation
• withdrawal from social situations
• decreased academic performance
• increased likelihood of substance abuse
A Surge of Kindness
This year’s theme is “Kindness is One Size Fits All.” We can all contribute to spreading kindness through simple acts throughout the year—because kindness is always in vogue.
So, what shade will you be sporting on the 24th?